%0 Journal Article %T The influence of personal marketing on the effectiveness of a coach's activity in a children's football team %A Myakonkov, V.B. %A Malyshev, A.V. %K coaches, professional activity, children's football club, personal marketing %J Scientific notes of P. F. Lesgaft University %D 2026 %N 0 %P 6 %I National State University of Physical Education, Sports and Health named after P.F. Lesgaft