DIVERSIFICATION OF A SPORTS CLUB AS A BASIS FOR ITS INTEGRATION INTO THE EDUCATIONAL SYSTEM
Abstract and keywords
Abstract:
In our article, the goal was to justify the diversification of the Tyumen Industrial University sports Club as the basis for its integration into the educational system. It was revealed that various factors affect the enterprises of the sports industry, therefore, competent diversification is required for their development. The sports club of Tyumen State University was taken as the object of the study. Monitoring of the club's contingent showed that most of the visitors are students (86%). The rest (14%) are employees and ordinary citizens. The ways of further development of the sports club were outlined, such as the expansion of the service sector and increased work to attract new and retain old customers

Keywords:
diversification, student, education, integration, sports club
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References

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