The essence and content of digital transformation the mass sports sphere
Abstract and keywords
Abstract (English):
The dynamic development of digital technologies makes it relevant to study the issues of digital transformation of the sphere of mass sports, which acts as a tool for improving the health of the nation and is one of the areas that need to be reformed and transformed in accordance with the modern level of development of science and technology. The purpose of the study is to identify the essence and content of the digital transformation of the sphere of mass sports. As a result of the study, the levels and main directions of digital transformation of physical education and mass sports were identified, a comprehensive definition of the concept of “digital transformation of the sphere of physical culture and mass sports” was formulated, and key drivers of technological changes were identified

Keywords:
mass sports, physical culture and sports, digital economy, digital transformation, digital technologies
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References

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